In a world that often measures people by their abilities, young Aazil Adnan stepped onto the TED stage …
EFFIE AWARDS 2022
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EFFIE AWARDS 2022Social Issues
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EFFIE AWARDS 2022Social Issues
An Average of 140 Women & Girls Were Killed Each Day in 2023: UN Women
by Ayesal Aby Ayesal AIn 2023, a UN report revealed that 60% of the 85,000 females killed globally were victims of intimate …
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EFFIE AWARDS 2022News
Wives have the Right of Maintenance & Muslim Men Must Provide at all Costs: SC
by Ayesal Aby Ayesal AAs per the Supreme Court’s ruling on 3rd august, 2022, a woman has the legal right to be …
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Effie Pakistan is the most prestigious award programme in the marketing and advertising industry and is about ‘awarding …
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EFFIE AWARDS 2022
Effie Awards 2022: Ehmer Kirmani, Imagery Producer & Film Director Talks About the Positive Changes He Would Like to See in Pakistan’s Media, Marketing, & Advertising Industry
by Laibaby LaibaEhmer Kirmani, Imagery Producer & Film Director, MI FILMS WORLDWIDE, tells us about some of the trends and …
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EFFIE AWARDS 2022Media Marketing
Leading Women in Pakistan’s Media Marketing & Advertising Industry Share Their Opinion on the Gender Gap Divide #BreaktheBias
by Laibaby LaibaLeading women in Pakistan’s media marketing and advertising industry, Nida Haider, Managing Partner, IAL Saatchi & Saatchi, and …
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EFFIE AWARDS 2022Media Marketing
Effie Awards 2022: Aly Mustansir, Medialogic Pakistan Gives Us Insights on Trends with Regards to TV, Digital, Print, Radio, & Outdoor Media
by Laibaby LaibaAly Mustansir, CEO, MEDIALOGIC PAKISTAN; BRAND CONSULTANT & TRAINER gives us insights on trends with regards to TV, …
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EFFIE AWARDS 2022Media Marketing
Effie Awards 2022: Amna Khatib-Paracha, GroupM on How the Digital Influencer Sector will be More Formalised in the Future
by Laibaby LaibaAmna Khatib – Paracha, CHIEF DIGITAL AND STRATEGY OFFICER, Group M was present at the Effie Pakistan jury session …
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EFFIE AWARDS 2022Media Marketing
Effie Awards 2022: Salman Yousuf, Hilal Foods ( Pvt) Ltd. On Judging Entries & Future Expectations
by Web Deskby Web DeskEffie Pakistan is the most prestigious award program in the marketing and advertising industry. It is part of …
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EFFIE AWARDS 2022FeaturedMedia MarketingSustainability
Effie Awards 2022: “Sustainability will be Part of Briefs, Conversations in Marketing & Become a Bigger Part of What We Do As Advertisers,” Nida Haider, Managing Partner, IAL Saatchi & Saatchi
by Web Deskby Web DeskIn 2021, the pandemic dominated the marketing communication of brands. We saw consumers having to make huge changes …