Media Marketing

Imtiaz Stores, one of Pakistan’s most renowned retail businesses, serving a huge customer base daily from when they …

Effie Pakistan is the most prestigious award programme of the marketing and advertising industry and is about ‘awarding …

A conglomerate company, Engro Corporation, headquartered in Karachi, Pakistan has introduced ‘Break Ke Baad Program’ for women to …

Pakistan has the highest rate of Breast Cancer in Asia: with over 90,000 cases of breast cancer reported …

Adidas has launched its first full full-coverage women’s swimwear collection featuring sports inclusivity consultant Asma Elbadawi. She has …

Who would have thought that a day would come when food orders would be delivered via drones? Assumingly, …

In Pakistan, we sometimes come across TVCs/DVCs that are very similar to one another.  At time creatives at …

On Saturday, Malik Amin Aslam, Prime Minister Khan’s Special Assistant on Climate Change, revealed Pakistan’s first reverse vending …

Pakistani women entrepreneurs are left far behind in the digital space. To activate their participation through a strong …

Waves “NAAM HI KAFI HAY” is a brand known as the People’s brand. It has been catering to …