Leading women in Pakistan’s media marketing and advertising industry, Nida Haider, Managing Partner, IAL Saatchi & Saatchi, and …
EFFIE AWARDS 2022Media Marketing
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EFFIE AWARDS 2022FeaturedMedia MarketingSustainability
Effie Awards 2022: “Sustainability will be Part of Briefs, Conversations in Marketing & Become a Bigger Part of What We Do As Advertisers,” Nida Haider, Managing Partner, IAL Saatchi & Saatchi
by Web Deskby Web DeskIn 2021, the pandemic dominated the marketing communication of brands. We saw consumers having to make huge changes …