Sunday, June 26 2022
Top Posts
3 DIY Hotpot Recipes You Can Make at...
5 Tips to Keep Your Hair Sweat-Free During...
Fawad Khan to Make Debut in Ms Marvel...
“Women Can Accomplish Anything They Set Their Mind...
TikTok Releases First Album of Viral Hits
Mehwish Hayat Makes Her Debut as a Djinn...
‘Girls are No Less Than Boys’ Says Pakistani...
Punjab Government to Provide Scooties to All Female...
Is Akshay Kumar’s Upcoming Film ‘Raksha Bandhan’ a...
On This World Music Day, Spotify Celebrates K-Pop...
  • About Us
  • Write for Us
  • Careers
  • Privacy Policy
  • Terms Of Service
  • Contact Us
WOW 360
  • LEADHers
  • Culture
  • Lifestyle
  • Entertainment
  • Business
    • EFFIE AWARDS 2021 EFFIE AWARDS 2022 Entrepreneur Media Marketing Startups Success Stories Sustainability All
      Business

      CEO’s Share Inspirational Stories on the Different Challenges They Faced

      January 26, 2022

      EFFIE AWARDS 2021

      PAS Holds its Second Virtual Effie Awards Gala Night

      July 15, 2021

      EFFIE AWARDS 2021

      Effie Awards 2021: Categories & Winner’s List

      July 10, 2021

      Business

      Highlights from the Effie Awards Jury Sessions 2021

      June 30, 2021

      EFFIE AWARDS 2022

      Effie Awards 2022: Categories & Winner’s List

      April 2, 2022

      EFFIE AWARDS 2022

      Effie Awards 2022: Ehmer Kirmani, Imagery Producer & Film Director Talks About the…

      March 21, 2022

      EFFIE AWARDS 2022

      Leading Women in Pakistan’s Media Marketing & Advertising Industry Share Their Opinion on…

      March 3, 2022

      EFFIE AWARDS 2022

      Effie Awards 2022: Aly Mustansir, Medialogic Pakistan Gives Us Insights on Trends with…

      March 3, 2022

      Entrepreneur

      Daraz & Femprow Come Together to Increase Contribution of Women Entrepreneurs in Pakistan

      May 30, 2021

      Entrepreneur

      5 Women Led Food Business in Karachi That You Must Try

      February 7, 2021

      Entrepreneur

      Pakistan Moves Closer to Train One Million Youth with 100+ eCommerce and Digital…

      February 6, 2021

      Entrepreneur

      Untold Recipes by Nosheen Features Traditional Authentic Pakistani Food Recipes: Interview

      January 15, 2021

      Media Marketing

      Creating More Jobs for Women & Promoting Gender Equality: Khaadi Welcomes $25M Investment…

      May 31, 2022

      Media Marketing

      inDriver launches “Food Ka Pakistan” a Flavorful Journey Project in Collaboration with Bon…

      May 30, 2022

      Media Marketing

      Why Butterfly Sanitary Napkins are the Best & Women will be Disappointed if…

      May 27, 2022

      Media Marketing

      KE’s Roshni Bajis Connect with Over 380,000 Households

      May 27, 2022

      Startups

      5 Pakistani Women-Led Startups That Are Making Waves

      June 8, 2022

      Startups

      Pakistani Startups Raised $375M in 2021

      January 5, 2022

      Startups

      First Women Entrepreneurs in Pakistan’s Fintech Space Raise $3 M for Oraan to…

      September 28, 2021

      Startups

      5 Online Businesses Women Can Start from Home

      July 19, 2021

      Success Stories

      5 Pakistani Women in Business & Technology Who Are Changing the World

      June 6, 2022

      Success Stories

      Pakistani Dur-e-Aziz Amna & Shawana Shah Make it to Forbes 30 Under 30…

      May 30, 2022

      Success Stories

      Pakistani Eye Surgeon Who Works as VA on Upwork Receives Help from Entrepreneur…

      May 6, 2022

      Success Stories

      Because She Can: Wardah Moazzum Amin Ophthalmology Resident at AKUH on How She…

      April 7, 2022

      Sustainability

      Alia Bhatt Makes a Sustainable Fashion Statement by Using 180 Textile Patches &…

      April 18, 2022

      Sustainability

      Effie Awards 2022: “Sustainability will be Part of Briefs, Conversations in Marketing &…

      February 22, 2022

      Sustainability

      Pakistani Artist Sara Shakeel Accuses Fast Fashion Brand SHEIN of Stealing Her Artwork

      October 20, 2021

      Sustainability

      Al Karam’s Winter Campaign Receives Backlash for Promoting New Outfits For Every Occasion…

      October 20, 2021

      Business

      Pakistani Eatery Swing Continues to Use Gangubai Kathiawadi Ads Despite Backlash

      June 20, 2022

      Business

      Pakistani-American Suneera Madhani’s Enterprise Becomes Orlando’s First $1 Billion Fintech Unicorn

      June 18, 2022

      Business

      Zara Turkey’s Latest Ad Receives Massive Backlash & Outrage Over Disrespect of Food

      June 16, 2022

      Business

      Pakistani Brand Jam-e-Shirin to Take Appropriate Action After Placement Without Permission in Dua…

      June 16, 2022

  • News
    • News

      Fawad Khan to Make Debut in Ms Marvel as Kamala’s Great Grandfather?

      June 25, 2022

      News

      Punjab Government to Provide Scooties to All Female Employees

      June 22, 2022

      News

      5 Pakistanis Nominated For TC Candler’s ‘The 100 Most Beautiful Faces 2022’

      June 22, 2022

      News

      #GirlsEduMatters Trends on Twitter in Pakistan

      June 20, 2022

      News

      Pakistan’s First Diaper Station in Men’s Room Opens in Dolmen Mall Karachi on…

      June 19, 2022

  • Tech
    • Technology

      TikTok Releases First Album of Viral Hits

      June 24, 2022

      Technology

      Pakistani TikToker Arrested & Fined for Recording Video in Masjid-e-Nabwi

      June 11, 2022

      Technology

      Apple Announces iOS 16, MacBook Air & MacBook Pro with M2 at WWDC…

      June 7, 2022

      Technology

      Safar Saheli: Govt to Launch App for Women Safety During Commute

      June 4, 2022

      Technology

      Meta introduces special designed Earth Day stickers and features across their platforms to…

      April 22, 2022

  • Sports
  • Video
    • Culture Effie Awards Entertainment LEADHers All
      Culture

      Dr. Mahwish Sharif is the First Hearing Impaired Doctor from Balochistan & an…

      May 31, 2022

      Culture

      IWD 2022: Sanam Saeed, an establish actress talks about how she chose to…

      March 8, 2022

      Culture

      IWD 2022: Rida, a mechanical engineer talks about how she chose to #breakthebias

      March 7, 2022

      Culture

      How to obtain Turkish citizenship with a Pakistani passport

      October 26, 2021

      Effie Awards

      CEO’s Share Inspirational Stories on the Different Challenges They Faced

      January 26, 2022

      Effie Awards

      Highlights from the Effie Awards Jury Sessions 2021

      June 30, 2021

      Effie Awards

      What does empowerment mean to you?

      February 18, 2021

      Effie Awards

      Effie Pakistan Jury Members Share Their Opinion: Local Brand Ambassador Vs Foreign Brand…

      February 16, 2021

      Entertainment

      Indian Filmmaker Alankrita Shrivastava to Direct Film on Pakistani Social Media Star Qandeel…

      May 18, 2022

      Entertainment

      WOW360 ‘Here & There ‘ with Ayesha Omar and Ahsan Khan Unveiling Rehbra

      April 25, 2022

      Entertainment

      In the spotlight with Mohib Mirza & Sanam Saeed on Ishrat Made in…

      March 3, 2022

      Entertainment

      Ali Rehman Khan is “On the Throne “ in Badshah Begum with WOW360

      March 1, 2022

      LEADHers

      Tanzila Khan is the First-Ever Amal Clooney Women’s Empowerment Award Winner from The…

      June 20, 2022

      LEADHers

      “Sports is an important platform to raise awareness on many important issues”, Rubab…

      March 16, 2022

      LEADHers

      Pakistan’s Leading Psychiatrist Dr Ayesha Mian Talks About COVID, Impact of Social Media,…

      January 28, 2022

      LEADHers

      WOW360 LEADHers featuring Dr Ayesha Mian (Pakistan’s leading psychologists) with Farhat Kapadia Mehboob

      January 14, 2022

      Video

      Tanzila Khan is the First-Ever Amal Clooney Women’s Empowerment Award Winner from The…

      June 20, 2022

      Video

      Dr. Mahwish Sharif is the First Hearing Impaired Doctor from Balochistan & an…

      May 31, 2022

      Video

      Candid Conversation with Sania Saeed on Kamli, a film by Sarmad Khoosat

      May 24, 2022

      Video

      Indian Filmmaker Alankrita Shrivastava to Direct Film on Pakistani Social Media Star Qandeel…

      May 18, 2022

Celebrities

The Stars and The Scents, a Perfect Combination Created by J. Fragrances

by Sahrish Shakeel November 8, 2021
written by Sahrish Shakeel November 8, 2021
LEADHers

 J. fragrances organized a star-studded meet & greet at the historical venue of Governor house Karachi in honour of Turkish superstars Cengiz Coskun and Nurettin Sonmez, aka Turgat and Bamsi from the iconic drama serial Ertugrul. The event setup was based on a Turkish theme and hosted by actor /singer Tipu Shariff…

During the question answers session with Mr Sohail Hamid Khan, the managing director of J.and Almirah, Sohail Hamid Khan said ‘collaborating with 2 of Turkey’s biggest stars for their signature fragrance launch was a bold step but it played a vital role in improving Pak-Turk relationship, also it was a huge opportunity for our brand J. Fragrances to establish and expand our international footprint in collaborating with international celebrities”

Adaptive-Tec
View this post on Instagram

A post shared by WOW 360 (@wow360pk)

In the question-answer session with Cengiz Coskun said “My experience of visiting Pakistan has been overwhelming because of the love and hospitality I received from Pakistani people” Similarly Nurettin Sonmez termed his visit as one of his best foreign tours because of the love and appreciation he received for his role in Ertugrul as Bamsi from Pakistani audience.

View this post on Instagram

A post shared by WOW 360 (@wow360pk)

The highlight of this meet & greet event was a face reading session of the Turkish stars by renowned Mystery Performer Shaheer Khan. The man who has read the mind of our sitting prime minister along with other famous celebrities like Mahira khan, Wasim Akram, and Humayun Saeed created curiosity with his remarkable skills among the guests present at the event.

The event which was managed by team Takell PR was attended by who’s who of showbiz, media, political and social scene. J. Junaid Jamshed started in 2002 with the aim to promote Pakistani culture through apparel. It has now expanded across the world with 30+ international outlets across the US, Canada, UK, Australia, New Zealand, Saudi Arabia, UAE, Qatar and South Africa. While having a network of 100+ outlets across Pakistan.

View this post on Instagram

A post shared by WOW 360 (@wow360pk)

As J. Fragrances rightly anticipated that the launch of Warrior and Defender would garner recognition on an international level. These two fragrances which were created in collaboration with two of the biggest Turkish celebrities: Cengiz Coşkun and Nurettin Sönmez, became an instant hit with their unique product design and strong aromas. It was termed as the biggest launch of the year in Pakistan and for J. Fragrances as a brand.

J. made the bold decision of bringing Cengiz Coşkun and Nurettin Sönmez to Pakistan to elevate the promotional opportunity while simultaneously improving Pak-Turk relations. Bringing two of Turkey’s biggest celebrities to Pakistan was more than just good publicity for J.Fragrances as a brand, as it also presented an opportunity to portray a softer image of Pakistan and did so successfully.

J. created two very unique DVCs for both the fragrances; Warrior and Defender, featuring Cengiz Coşkun and Nurettin Sönmez. The spectacle of the DVC alone was a big step for marketing in Pakistan. When the video promos were released, it gave the Ertugrul fan’s the impression that a new serial was on its way, which further generated a lot of excitement.

According to Cengiz Coskun “It was an interesting shoot because it did actually feel like we were shooting a new serial, nobody would be able to guess it was to promote a perfume and that was the best part about it. This collaboration has been an amazing experience”.

The Warrior Fragrance became extremely popular for its one-of-a-kind bottle design which is shaped like an axe and unique fragrance. The act of assembling the pieces and then being able to position it as a showpiece elevated its artistic value. Both the fragrance and its product design magnificently emulated the personality of the character it was based on.

The Defender Fragrance also successfully followed the suit. It radiated the same persona that Nurettin Sönmez is known for.

While describing the shoot and the fragrance Nurettin Sonmez said“I loved the scent, it exceeded my expectations. The product design is also very powerful, the promo we shot was a great way to introduce the perfume altogether and it was definitely fun to shoot. So happy with how this collaboration turned out”.

Overall, this was a successful collaboration and an even bigger success for Pakistan as a nation, thanks to the international recognition that J. received from various notable influencers’ outlets.

J. is proud to have such a significant milestone under its belt and aims to do many more collaborations in future.

For further information please contact @taketwo.pr@gmail.com or 03212093971

Cengiz CoşkunJ. FragrancesNurettin Sonme
0 comment
0
FacebookTwitterPinterestEmail
Sahrish Shakeel

previous post
Jemima Goldsmith Says Netflix Series the ‘The Crown’ has not Portrayed Diana Respectfully & Wants to be Disassociated from Writing Credits
next post
Nida Yasir Asks Babar Azam Problematic Questions Associated with Conceived Notions of Beauty in a Video Clip Shared on Social Media

Related Posts

5 Pakistanis Nominated For TC Candler’s ‘The 100...

June 22, 2022

Saba Qamar Claps Back at Faysal Qureshi for...

June 5, 2022

5 Times Johnny Depp’s Lawyer Camille Vasquez Impressed...

June 2, 2022

Pakistani Transgender Shyraa Roy On Her Experience Working...

May 29, 2022

Shehzad Roy & Sajal Aly Romancing Each Other...

May 21, 2022

Aijaz Aslam Reveals Actress Urwa Hocane Gets Angry...

May 11, 2022

Here’s What Nida Yasir Advised Sajal Aly After...

May 10, 2022

Chakkar Cast Receives Backlash Online for Visiting Abdullah...

April 24, 2022

Sadaf Kanwal & Shahroz are Expecting their First...

April 22, 2022

Hina Dilpazeer Reveals Why She Preferred to Remain...

April 18, 2022
wow360 Facebook
Subscribe wow 360 Youtube Channel
  • Facebook
  • Twitter
  • Instagram
  • Linkedin
  • Youtube
Footer Logo
  • About Us
  • Write for Us
  • Careers
  • Privacy Policy
  • Terms Of Service
  • Contact Us

@2021 - All Right Reserved.

WOW 360
  • LEADHers
  • Culture
  • Lifestyle
  • Entertainment
  • Business
    • EFFIE AWARDS 2021 EFFIE AWARDS 2022 Entrepreneur Media Marketing Startups Success Stories Sustainability All
      Business

      CEO’s Share Inspirational Stories on the Different Challenges They Faced

      January 26, 2022

      EFFIE AWARDS 2021

      PAS Holds its Second Virtual Effie Awards Gala Night

      July 15, 2021

      EFFIE AWARDS 2021

      Effie Awards 2021: Categories & Winner’s List

      July 10, 2021

      Business

      Highlights from the Effie Awards Jury Sessions 2021

      June 30, 2021

      EFFIE AWARDS 2022

      Effie Awards 2022: Categories & Winner’s List

      April 2, 2022

      EFFIE AWARDS 2022

      Effie Awards 2022: Ehmer Kirmani, Imagery Producer & Film Director Talks About the…

      March 21, 2022

      EFFIE AWARDS 2022

      Leading Women in Pakistan’s Media Marketing & Advertising Industry Share Their Opinion on…

      March 3, 2022

      EFFIE AWARDS 2022

      Effie Awards 2022: Aly Mustansir, Medialogic Pakistan Gives Us Insights on Trends with…

      March 3, 2022

      Entrepreneur

      Daraz & Femprow Come Together to Increase Contribution of Women Entrepreneurs in Pakistan

      May 30, 2021

      Entrepreneur

      5 Women Led Food Business in Karachi That You Must Try

      February 7, 2021

      Entrepreneur

      Pakistan Moves Closer to Train One Million Youth with 100+ eCommerce and Digital…

      February 6, 2021

      Entrepreneur

      Untold Recipes by Nosheen Features Traditional Authentic Pakistani Food Recipes: Interview

      January 15, 2021

      Media Marketing

      Creating More Jobs for Women & Promoting Gender Equality: Khaadi Welcomes $25M Investment…

      May 31, 2022

      Media Marketing

      inDriver launches “Food Ka Pakistan” a Flavorful Journey Project in Collaboration with Bon…

      May 30, 2022

      Media Marketing

      Why Butterfly Sanitary Napkins are the Best & Women will be Disappointed if…

      May 27, 2022

      Media Marketing

      KE’s Roshni Bajis Connect with Over 380,000 Households

      May 27, 2022

      Startups

      5 Pakistani Women-Led Startups That Are Making Waves

      June 8, 2022

      Startups

      Pakistani Startups Raised $375M in 2021

      January 5, 2022

      Startups

      First Women Entrepreneurs in Pakistan’s Fintech Space Raise $3 M for Oraan to…

      September 28, 2021

      Startups

      5 Online Businesses Women Can Start from Home

      July 19, 2021

      Success Stories

      5 Pakistani Women in Business & Technology Who Are Changing the World

      June 6, 2022

      Success Stories

      Pakistani Dur-e-Aziz Amna & Shawana Shah Make it to Forbes 30 Under 30…

      May 30, 2022

      Success Stories

      Pakistani Eye Surgeon Who Works as VA on Upwork Receives Help from Entrepreneur…

      May 6, 2022

      Success Stories

      Because She Can: Wardah Moazzum Amin Ophthalmology Resident at AKUH on How She…

      April 7, 2022

      Sustainability

      Alia Bhatt Makes a Sustainable Fashion Statement by Using 180 Textile Patches &…

      April 18, 2022

      Sustainability

      Effie Awards 2022: “Sustainability will be Part of Briefs, Conversations in Marketing &…

      February 22, 2022

      Sustainability

      Pakistani Artist Sara Shakeel Accuses Fast Fashion Brand SHEIN of Stealing Her Artwork

      October 20, 2021

      Sustainability

      Al Karam’s Winter Campaign Receives Backlash for Promoting New Outfits For Every Occasion…

      October 20, 2021

      Business

      Pakistani Eatery Swing Continues to Use Gangubai Kathiawadi Ads Despite Backlash

      June 20, 2022

      Business

      Pakistani-American Suneera Madhani’s Enterprise Becomes Orlando’s First $1 Billion Fintech Unicorn

      June 18, 2022

      Business

      Zara Turkey’s Latest Ad Receives Massive Backlash & Outrage Over Disrespect of Food

      June 16, 2022

      Business

      Pakistani Brand Jam-e-Shirin to Take Appropriate Action After Placement Without Permission in Dua…

      June 16, 2022

  • News
    • News

      Fawad Khan to Make Debut in Ms Marvel as Kamala’s Great Grandfather?

      June 25, 2022

      News

      Punjab Government to Provide Scooties to All Female Employees

      June 22, 2022

      News

      5 Pakistanis Nominated For TC Candler’s ‘The 100 Most Beautiful Faces 2022’

      June 22, 2022

      News

      #GirlsEduMatters Trends on Twitter in Pakistan

      June 20, 2022

      News

      Pakistan’s First Diaper Station in Men’s Room Opens in Dolmen Mall Karachi on…

      June 19, 2022

  • Tech
    • Technology

      TikTok Releases First Album of Viral Hits

      June 24, 2022

      Technology

      Pakistani TikToker Arrested & Fined for Recording Video in Masjid-e-Nabwi

      June 11, 2022

      Technology

      Apple Announces iOS 16, MacBook Air & MacBook Pro with M2 at WWDC…

      June 7, 2022

      Technology

      Safar Saheli: Govt to Launch App for Women Safety During Commute

      June 4, 2022

      Technology

      Meta introduces special designed Earth Day stickers and features across their platforms to…

      April 22, 2022

  • Sports
  • Video
    • Culture Effie Awards Entertainment LEADHers All
      Culture

      Dr. Mahwish Sharif is the First Hearing Impaired Doctor from Balochistan & an…

      May 31, 2022

      Culture

      IWD 2022: Sanam Saeed, an establish actress talks about how she chose to…

      March 8, 2022

      Culture

      IWD 2022: Rida, a mechanical engineer talks about how she chose to #breakthebias

      March 7, 2022

      Culture

      How to obtain Turkish citizenship with a Pakistani passport

      October 26, 2021

      Effie Awards

      CEO’s Share Inspirational Stories on the Different Challenges They Faced

      January 26, 2022

      Effie Awards

      Highlights from the Effie Awards Jury Sessions 2021

      June 30, 2021

      Effie Awards

      What does empowerment mean to you?

      February 18, 2021

      Effie Awards

      Effie Pakistan Jury Members Share Their Opinion: Local Brand Ambassador Vs Foreign Brand…

      February 16, 2021

      Entertainment

      Indian Filmmaker Alankrita Shrivastava to Direct Film on Pakistani Social Media Star Qandeel…

      May 18, 2022

      Entertainment

      WOW360 ‘Here & There ‘ with Ayesha Omar and Ahsan Khan Unveiling Rehbra

      April 25, 2022

      Entertainment

      In the spotlight with Mohib Mirza & Sanam Saeed on Ishrat Made in…

      March 3, 2022

      Entertainment

      Ali Rehman Khan is “On the Throne “ in Badshah Begum with WOW360

      March 1, 2022

      LEADHers

      Tanzila Khan is the First-Ever Amal Clooney Women’s Empowerment Award Winner from The…

      June 20, 2022

      LEADHers

      “Sports is an important platform to raise awareness on many important issues”, Rubab…

      March 16, 2022

      LEADHers

      Pakistan’s Leading Psychiatrist Dr Ayesha Mian Talks About COVID, Impact of Social Media,…

      January 28, 2022

      LEADHers

      WOW360 LEADHers featuring Dr Ayesha Mian (Pakistan’s leading psychologists) with Farhat Kapadia Mehboob

      January 14, 2022

      Video

      Tanzila Khan is the First-Ever Amal Clooney Women’s Empowerment Award Winner from The…

      June 20, 2022

      Video

      Dr. Mahwish Sharif is the First Hearing Impaired Doctor from Balochistan & an…

      May 31, 2022

      Video

      Candid Conversation with Sania Saeed on Kamli, a film by Sarmad Khoosat

      May 24, 2022

      Video

      Indian Filmmaker Alankrita Shrivastava to Direct Film on Pakistani Social Media Star Qandeel…

      May 18, 2022