Philanthropist and social entrepreneur, Ayesha Chundrigar has launched a range of eco-friendly luxury handmade pet products that won 1st place at the largest pet product trade show in Las Vegas, America.
The first phase of the product range includes leashes and toys for dogs that have now been recognized internationally as being an award-winning products!
The TRIO business model is about creating a chain of sustainability and kindness. Not only are the products made from recycled materials, but the supply chain also empowers impoverished communities, while 50% of the profits will go towards funding Pakistan’s largest animal rescue operation – The Ayesha Chundrigar Foundation (ACF).
Each leash and toy is made up of 85% of waste material from our oceans. This is the fish net that ends up trapping and killing marine life. These nets are made of plastic and do not decompose. About 250 grams of the fish net are used in each product. Local fishermen are employed by TRIO to extract these fish nets. The products are produced by women from impoverished areas. Many of them are the primary breadwinners for their families.
In 2018, ACF won the WWF Green Innovation Challenge with this creation that has proven to be a big success locally and internationally. The products first made an appearance at the Animal Care Expo in April 2022 in Orlando, Florida.
The award-winning products are now available for purchase in Pakistan and USA via their website https://www.madebytrio.com/purchase
The dog leashes and dog toys are also available for bulk orders for stores to resell in all countries. All products can be customised according to the buyer.
More information on:
www.instagram.com/madebytrioofficial
https://www.madebytrio.com/purchase
About Ayesha Chundrigar
Compassion for the underdog is central to Ayesha’s vision. At 24 years old, she established the first ever animal rescue for injured and abused animals in Pakistan. In her latest venture, Ayesha has collaborated with others in her ACF team as well as her sister, artist Sonia Chundrigar to create Trio. The trio has been garnering life over years with layers and layers of thought and intention. It is finally ready to be launched into the world, and into a future that Ayesha dreams to be a kinder and more compassionate version of the present we live in.
About ACF Animal Rescue
Founded in 2013, ACF was created with the vision of assisting and empowering marginalised and neglected communities that society usually deems helpless, that are on the lowest rungs of the ladder of hope because their suffering has never been noticed, to begin with. In 9 short years, ACF has rescued and rehabilitated thousands of dogs, cats, donkeys, monkeys and birds and created large-scale awareness and outreach projects that benefit all animals/humans in Pakistan society.