Catwalk Cares Virtual Fashion shows Season 2, under the aegis of Catwalk Event Management & Productions’ with the support of Presenting Sponsor Bisconni Chocolatto concluded on Day Three with a medley of prestigious brands; leading designers; graduate collections from AIFD and the world-premiere debut of an original song by Ali Tariq. The three day ‘Catwalk Cares Virtual Fashion Week Season Two’ will air on ARY DIGITAL at 9 pm on August 14th 15th & 16th, 2020 with day three featured on August 16th
Shamsha Hashwani’s artisinal Luxe Prêt-à-Porter Eastern Fusion capsule ‘Behesht’ resonated with Old World grandeur with three elegant womenswear and two suave menswear ensembles. The womenswear outfits included sleeveless high-low coat- tunics worn with wide border- embroidered pants and ‘ a full sleeved kurta tunic worn with cropped pants and billowing shawl like dupattas.
These were beautifully crafted with cream-ecru silk Karandi and highlighted with delicate red and bunt sienna orange Kashmiri embroidery. Menswear included a cream cropped front gown Prince jacket worn with a tunic shirt and straight pants and a classic shalwar kameez suit. The conrempo-traditional collection was elegantly modeled by supermodels Fouzia Aman and Hasnain Lehri.
Leading iconic brand Lawrencepur’ s Autumn/Winter Collection 2020 was inspired by the dapper styles of the 1950s, the epoch when the brand Lawrencepur was initially launched. The capsule collection included five looks imbued with ’50s fashion trends updated with a contemporary touch. These included double-breasted and six button jackets and suits; complementing, trousers, slim shirts, classic ties and flamboyant pocket squares.
Trend- looks that have made their way back into fashion in 2020. Classic masculine colours used included steel grey, cream, camel, dark cobalt and navy blue. These looks were suavely modeled by supermodel /actor Shahzad Noor.
Says Mohammad Faisal.: Channel Manager Retail Sales at Lawrencepur: “Catwalk Cares Virtual Fashion Show worked as a catalyst for the Pakistani economy. Additionally, this event allowed us to showcase our brand’s creativity and, as a pioneer of Menswear in Pakistan it allowed us to be an inspiration for the upcoming brands of Pakistan.”
Nauman Afreen’s Summer/Autumn 2020 collection ‘Muskaan’ was inspired by the ideals of positivity, energy and joy, keeping in mind the stress caused by the Covid-19 pandemic.
The festive, traditional collection included four menswear pieces comprising of elegant beige and off-white embroidered jamawar and , raw silk sherwanis and one womenswear piece; a stunning soft pistachio pearl- work embellished net sari showcased in an artistic Fashion film starring TV and film actor/singer Junaid Khan and TV actress Rubab Hashm bedecked in fine Old World traditional jewellery.
Says Nauman Afreen: “Catwalk Cares was an opportunity to sustain and promote the Pakistani fashion industry not just by showcasing designer collections but helping to strengthen labor class staffs that are affected the most during the Covid -19 pandemic.”
Aiman Rao Sehrish Talpur Omair Mazhar & Laraib Yousuf Asian Institute of Fashion Design (AIFD), a constituent design campus of Iqra University presented one garment each from four recent graduates’ collections including those of Aiman Rao Sehrish Talpur Omair Mazhar and Laraib Yousuf and artistically modelled by Raahima Ali and Bisha Abbas .
Aiman Rao’s ‘African Tribal Culture’ daywear garment took inspiration from African tribal culture and art using silk in a yellow hue accented with a kaleidoscope of multicoloured aluminum bottle caps, hand -painted with African tribal script and combined with fabric scraps in the form of appliqué.
Sehrish Talpur’s ‘ Egyptian Hieroglyphs’ evening wear garment was inspired by ancient Egyptian Art forms and culture including deities and hieroglyphics and was made of Egyptian cotton in a cafe au lait hue hand-painted with coffee to render a look of faded Egyptian script.
Omair Mazhar’s ‘A Trip Down The Memory Lane’ evening wear garment; a cotton silk ball gown in brown tones paid homage to his beloved father and his poetry and used original poetry scripts from different phases of his father’s life as print on the garmen dovetailed with different handcrafted techniques to render a vintage feel.
Laraib Yousuf ‘s’Origami and Macramé’ avant- garde garment was artistically created with a combination of Origami sculpting ( the Japanese art form of folding paper into three- imensional objects) and Macramé. (The art of knotting) using chamois silk in shades of midnight blue and beige
Said Erum Lakhani; Co-Founder, Iqra University “AIFD was delighted to be part of Catwalk Cares’ innovative step which positively leads towards e-commerce and aims for sustainability within the fashion industry while moving forward with high spirits and spreading positivity and hope..”
Rising star-designer Rozina Munib presented her chic and eclectic semi-formal collection ‘Sands of Arabia’ inspired by “the mesmerizing view of sand sparking bright like a diamond, under the sun’ .and modelled by the equally stunning star model Fahmeen Ansari.
Using a mix of pure silk and net. In subtle hues, the five piece capsule collection included a smoke grey sleeveless high- low intricately backless tunic paired with wide pants; a burnt coral short belted tunic with a net tasseled shawl-like overlay; a blue grey delicately embroidered kaftan; dress; a sparkly cool grey sheath gown and a soft coral silver -belted jumpsuit won with a complementing collared bell-sleeved opera coat.
‘Catwalk Cares Season Two’ – reminiscen of Fashion Weeks’ live entertainment – was endnote by a live performance on stage by singer Ali Tariq (of ”Parey Hut Love”s ‘Bekha Na” fame) who world- premiered his first original song ‘Chaho Na.’ the first time the artist had performed at a fashion event at the invitation of Frieha Altaf and Catwalk Event Management & Productions.
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