Highlights from the final round of the jury session, Effie Awards 2021

Effie Pakistan is part of a global award programme which includes 52 national programs, four regional and one international award programme.

It aims to lead, inspire and champion the practice and practitioners of marketing effectiveness and is a symbol of achievement that is widely respected worldwide.

The second round of the jury took place on 12th February 2021

The Effie Index is the most comprehensive global ranking of marketing effectiveness.