- Shazia Syed’s appointment highlights Unilever’s focus on strategic leadership. With her extensive experience and proven track record, she is well-equipped to drive business growth and strengthen Unilever’s presence in key markets.
- Shazia Syed’s appointment reflects Unilever’s commitment to diversity and inclusion. As a female leader in a senior position, she serves as a role model for other women aspiring to leadership roles in the corporate world.
- With her background in driving growth and innovation strategies, Shazia Syed is poised to lead Unilever’s Customer Development function for Arabia, focusing on enhancing consumer experiences and strengthening customer relationships.
Unilever, a global consumer goods powerhouse, has announced the appointment of Shazia Syed as the new General Manager for Middle East, Turkey and Customer Development (CD) Lead for Arabia. This strategic move underscores Unilever’s commitment to fostering diversity and empowering women in leadership roles across its operations.
Shazia Syed brings a wealth of experience and a proven track record of success to her new role. With over two decades of experience in the consumer goods industry, she has held various leadership positions within Unilever. Most recently, she served as the General Manager for the North Africa region and Iraq, where she played a pivotal role in driving growth and innovation strategies for the business.
She has recently also been recognized by Forbes as a part of the 100 Most Powerful Businesswomen 2024
In a LinkedIn post, she shared, “I am happy to share that after three exciting years in North Africa Levant & Iraq, I have moved into a new position as General Manager Middle East and Turkey and CD lead for Arabia”.
New Role, New Responsibilities
In her new role, Shazia Syed will be responsible for driving Unilever’s business growth and strengthening its presence in the Middle East and Turkey markets. She will also lead the Customer Development function for Arabia, overseeing the company’s relationships with key stakeholders and driving customer-centric strategies to enhance Unilever’s market position.
Shazia Syed’s appointment comes at a crucial time for Unilever as the company navigates through a rapidly evolving business landscape. Her strategic vision, leadership skills, and deep understanding of consumer behaviour will be invaluable assets as Unilever continues to innovate and adapt to meet the changing needs of its consumers in the region.
Unilever has long been recognized for its commitment to diversity and inclusion, and Shazia Syed’s appointment further reinforces this commitment. As a female leader in a traditionally male-dominated industry, her appointment sends a powerful message about the importance of gender diversity in leadership roles.
2024 Pakistan Election: 11% Women Contestants are Participating. Read the full story here:
As the 2024 Pakistan elections approach, political parties have nominated candidates for their respective constituencies, with the Election Commission of Pakistan (ECP) assigning electoral symbols. Women candidates are actively participating in the predominantly male-dominated electoral landscape. The elections are to be held on the 8th of February 2024.
2024 Pakistan Election: 11% Women Contestants are Participating
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