Saturday, June 25 2022
Top Posts
Fawad Khan to Make Debut in Ms Marvel...
“Women Can Accomplish Anything They Set Their Mind...
TikTok Releases First Album of Viral Hits
Mehwish Hayat Makes Her Debut as a Djinn...
‘Girls are No Less Than Boys’ Says Pakistani...
Punjab Government to Provide Scooties to All Female...
Is Akshay Kumar’s Upcoming Film ‘Raksha Bandhan’ a...
On This World Music Day, Spotify Celebrates K-Pop...
5 Pakistanis Nominated For TC Candler’s ‘The 100...
Remembering Benazir Bhutto’s Lifetime Achievements on Her 69th...
  • About Us
  • Write for Us
  • Careers
  • Privacy Policy
  • Terms Of Service
  • Contact Us
WOW 360
  • LEADHers
  • Culture
  • Lifestyle
  • Entertainment
  • Business
    • EFFIE AWARDS 2021 EFFIE AWARDS 2022 Entrepreneur Media Marketing Startups Success Stories Sustainability All
      Business

      CEO’s Share Inspirational Stories on the Different Challenges They Faced

      January 26, 2022

      EFFIE AWARDS 2021

      PAS Holds its Second Virtual Effie Awards Gala Night

      July 15, 2021

      EFFIE AWARDS 2021

      Effie Awards 2021: Categories & Winner’s List

      July 10, 2021

      Business

      Highlights from the Effie Awards Jury Sessions 2021

      June 30, 2021

      EFFIE AWARDS 2022

      Effie Awards 2022: Categories & Winner’s List

      April 2, 2022

      EFFIE AWARDS 2022

      Effie Awards 2022: Ehmer Kirmani, Imagery Producer & Film Director Talks About the…

      March 21, 2022

      EFFIE AWARDS 2022

      Leading Women in Pakistan’s Media Marketing & Advertising Industry Share Their Opinion on…

      March 3, 2022

      EFFIE AWARDS 2022

      Effie Awards 2022: Aly Mustansir, Medialogic Pakistan Gives Us Insights on Trends with…

      March 3, 2022

      Entrepreneur

      Daraz & Femprow Come Together to Increase Contribution of Women Entrepreneurs in Pakistan

      May 30, 2021

      Entrepreneur

      5 Women Led Food Business in Karachi That You Must Try

      February 7, 2021

      Entrepreneur

      Pakistan Moves Closer to Train One Million Youth with 100+ eCommerce and Digital…

      February 6, 2021

      Entrepreneur

      Untold Recipes by Nosheen Features Traditional Authentic Pakistani Food Recipes: Interview

      January 15, 2021

      Media Marketing

      Creating More Jobs for Women & Promoting Gender Equality: Khaadi Welcomes $25M Investment…

      May 31, 2022

      Media Marketing

      inDriver launches “Food Ka Pakistan” a Flavorful Journey Project in Collaboration with Bon…

      May 30, 2022

      Media Marketing

      Why Butterfly Sanitary Napkins are the Best & Women will be Disappointed if…

      May 27, 2022

      Media Marketing

      KE’s Roshni Bajis Connect with Over 380,000 Households

      May 27, 2022

      Startups

      5 Pakistani Women-Led Startups That Are Making Waves

      June 8, 2022

      Startups

      Pakistani Startups Raised $375M in 2021

      January 5, 2022

      Startups

      First Women Entrepreneurs in Pakistan’s Fintech Space Raise $3 M for Oraan to…

      September 28, 2021

      Startups

      5 Online Businesses Women Can Start from Home

      July 19, 2021

      Success Stories

      5 Pakistani Women in Business & Technology Who Are Changing the World

      June 6, 2022

      Success Stories

      Pakistani Dur-e-Aziz Amna & Shawana Shah Make it to Forbes 30 Under 30…

      May 30, 2022

      Success Stories

      Pakistani Eye Surgeon Who Works as VA on Upwork Receives Help from Entrepreneur…

      May 6, 2022

      Success Stories

      Because She Can: Wardah Moazzum Amin Ophthalmology Resident at AKUH on How She…

      April 7, 2022

      Sustainability

      Alia Bhatt Makes a Sustainable Fashion Statement by Using 180 Textile Patches &…

      April 18, 2022

      Sustainability

      Effie Awards 2022: “Sustainability will be Part of Briefs, Conversations in Marketing &…

      February 22, 2022

      Sustainability

      Pakistani Artist Sara Shakeel Accuses Fast Fashion Brand SHEIN of Stealing Her Artwork

      October 20, 2021

      Sustainability

      Al Karam’s Winter Campaign Receives Backlash for Promoting New Outfits For Every Occasion…

      October 20, 2021

      Business

      Pakistani Eatery Swing Continues to Use Gangubai Kathiawadi Ads Despite Backlash

      June 20, 2022

      Business

      Pakistani-American Suneera Madhani’s Enterprise Becomes Orlando’s First $1 Billion Fintech Unicorn

      June 18, 2022

      Business

      Zara Turkey’s Latest Ad Receives Massive Backlash & Outrage Over Disrespect of Food

      June 16, 2022

      Business

      Pakistani Brand Jam-e-Shirin to Take Appropriate Action After Placement Without Permission in Dua…

      June 16, 2022

  • News
    • News

      Punjab Government to Provide Scooties to All Female Employees

      June 22, 2022

      News

      5 Pakistanis Nominated For TC Candler’s ‘The 100 Most Beautiful Faces 2022’

      June 22, 2022

      News

      #GirlsEduMatters Trends on Twitter in Pakistan

      June 20, 2022

      News

      Pakistan’s First Diaper Station in Men’s Room Opens in Dolmen Mall Karachi on…

      June 19, 2022

      News

      Pakistan Cricket Board Suspends Coach Nadeem Iqbal Over Molestation Allegations

      June 18, 2022

  • Tech
    • Technology

      TikTok Releases First Album of Viral Hits

      June 24, 2022

      Technology

      Pakistani TikToker Arrested & Fined for Recording Video in Masjid-e-Nabwi

      June 11, 2022

      Technology

      Apple Announces iOS 16, MacBook Air & MacBook Pro with M2 at WWDC…

      June 7, 2022

      Technology

      Safar Saheli: Govt to Launch App for Women Safety During Commute

      June 4, 2022

      Technology

      Meta introduces special designed Earth Day stickers and features across their platforms to…

      April 22, 2022

  • Sports
  • Video
    • Culture Effie Awards Entertainment LEADHers All
      Culture

      Dr. Mahwish Sharif is the First Hearing Impaired Doctor from Balochistan & an…

      May 31, 2022

      Culture

      IWD 2022: Sanam Saeed, an establish actress talks about how she chose to…

      March 8, 2022

      Culture

      IWD 2022: Rida, a mechanical engineer talks about how she chose to #breakthebias

      March 7, 2022

      Culture

      How to obtain Turkish citizenship with a Pakistani passport

      October 26, 2021

      Effie Awards

      CEO’s Share Inspirational Stories on the Different Challenges They Faced

      January 26, 2022

      Effie Awards

      Highlights from the Effie Awards Jury Sessions 2021

      June 30, 2021

      Effie Awards

      What does empowerment mean to you?

      February 18, 2021

      Effie Awards

      Effie Pakistan Jury Members Share Their Opinion: Local Brand Ambassador Vs Foreign Brand…

      February 16, 2021

      Entertainment

      Indian Filmmaker Alankrita Shrivastava to Direct Film on Pakistani Social Media Star Qandeel…

      May 18, 2022

      Entertainment

      WOW360 ‘Here & There ‘ with Ayesha Omar and Ahsan Khan Unveiling Rehbra

      April 25, 2022

      Entertainment

      In the spotlight with Mohib Mirza & Sanam Saeed on Ishrat Made in…

      March 3, 2022

      Entertainment

      Ali Rehman Khan is “On the Throne “ in Badshah Begum with WOW360

      March 1, 2022

      LEADHers

      Tanzila Khan is the First-Ever Amal Clooney Women’s Empowerment Award Winner from The…

      June 20, 2022

      LEADHers

      “Sports is an important platform to raise awareness on many important issues”, Rubab…

      March 16, 2022

      LEADHers

      Pakistan’s Leading Psychiatrist Dr Ayesha Mian Talks About COVID, Impact of Social Media,…

      January 28, 2022

      LEADHers

      WOW360 LEADHers featuring Dr Ayesha Mian (Pakistan’s leading psychologists) with Farhat Kapadia Mehboob

      January 14, 2022

      Video

      Tanzila Khan is the First-Ever Amal Clooney Women’s Empowerment Award Winner from The…

      June 20, 2022

      Video

      Dr. Mahwish Sharif is the First Hearing Impaired Doctor from Balochistan & an…

      May 31, 2022

      Video

      Candid Conversation with Sania Saeed on Kamli, a film by Sarmad Khoosat

      May 24, 2022

      Video

      Indian Filmmaker Alankrita Shrivastava to Direct Film on Pakistani Social Media Star Qandeel…

      May 18, 2022

CultureFeaturedSuccess Stories

Mahnoor Nadeem is Transforming Pakistan’s Digital Ecosystem

by Farhat Kapadia Mehboob June 1, 2021
written by Farhat Kapadia Mehboob June 1, 2021
LEADHers

Mahnoor Nadeem joined the REDtone Group in 2019 and currently holds the position of Group Vice President and CEO at REDtone Digital Services. Working on new initiatives and start-ups along with bringing several digital products, she feels that there are a lot of opportunities and space for new digital ventures in the Pakistan market and it is just about strategically working on the needs and aspirations of the market.

We got an opportunity to ask her about the rapidly changing digital landscape of Pakistan post pandemic and the role her company is playing in this field.

Tell us a bit about yourself?

Born and raised in Karachi, my education started from Convent of Jesus and Mary which was continued to my A Levels from The Lyceum. I then moved to London to pursue an LLB, followed by a double degree, BPTC (Bar Professional Training Course) and LLM (Master’s in Law) from Lincoln’s Inn and City, University of London. After completing my education, I worked in the legal industry and then made a transition to the telecom, digital and start-up space.

Adaptive-Tec

The REDtone Group was established and run by my father for over a decade. I have been fortunate to have observed the telecom industry very closely through him since it’s a 24/7/365 gig. As the Group Vice President of the REDtone Group and CEO of REDtone Digital Services (RDS), my role encompasses overall management of our key functions and with a primary focus towards building strategic partnerships for each company and bringing value proposition for all group entities.

The current focus is our digital transformation front, where we work on new initiatives and start-ups along with bringing several digital products that we earlier worked on internationally and slowly making space for them within the Pakistan market.

What do you most love about your job?

I feel passionate about introducing new and nascent technologies and connecting ecosystems. Being a digital and tech company we are able to touch so many lives and make a difference in the way people connect and communicate. Working on ways to make life easier through our services, helping stay connected and accessing the online world with just a tap, especially by working in underserved areas across the country gives us an opportunity to make a difference and add value where we can.

The digital landscape of Pakistan has changed rapidly post pandemic. Has the digital infrastructure been able to match it & how much investment is still required ?

Infrastructure is still an area, which needs a lot of work and investment. There are a number of companies working on this front, including support from the public sector with new and improved policies, however, there is still a lot of ground to cover and will take a few years.

What we are seeing now is a much better collaborative stance from both the public and private sectors; this will lead to better investment roadmaps and will reduce timelines and friction.

How has the retail sector changed digitally in the last year? What solutions does your company provide for this?

Technology is making everything easier, more accessible, streamlining processes, and enabling us to function even through the pandemic and subsequent lockdowns. It has made it easy for us to collaborate, work from home and optimise processes like never before.

REDRETAIL (Har Store, Super Store) is our retail-digitisation platform that is on a mission to digitise retail stores across Pakistan. We do this by offering our own proprietary hardware and software solution to retail/kiryana stores and connecting them to an eco-system comprising of manufacturers, distributors and customers. This helps us to work with merchants without them having to invest in costly hardware or ePOS systems and gives them access to a host of services including bill payments, school fee payments, debit and credit card acceptance, hyperlocal/eCommerce deliveries, inventory, credit and customer management etc.

RED RETAIL

What’s the best advice you’ve received?

I was in school when I first heard of the term, ‘servant-leadership.’ I thought I understood what it meant during my runs as Head Girl, but I think I am now truly understanding the value and essence of something which seemed quite simple. In essence, the advice was to remain humble and grounded, to remain focused, and to always remember that a position of leadership isn’t only about leading, but more so about serving those you lead.

What are some of the Key moments in your life and people that influenced you along the way (a mentor)?

I found my mentors quite literally at home in my parents. My father is the reason I’m in the industry and the dictionary behind all my telecom and digitisation knowledge. I grew up in the telecom world through his lens and that’s where my passion for the same began. My mother on the other hand pushed me to always go the extra mile, providing me with access to opportunities like summer camps around the world from a very young age and truly enabled me to take my own decisions as to what I want to do with my life.

I have also been fortunate to find mentors in my principals from school. Sister Mary and Mrs. Scheherazade Ahmad were two incredible leaders, who stood true to their values and always led from the front.

According to a report (Digital 2020) there is a gender gap in social media users. Worldwide women are 28% more unlikely to be ‘Unconnected “ to the internet as compared to men. If the gender digital gap is closed it has the potential to improve economic and social conditions, especially for women in developing countries. Your comment

I will comment on this from a local standpoint pertaining to Pakistan and have noticed that we have a large number of female entrepreneurs with incredible talent, who produce some of the finest goods, but may struggle to sell or advertise them. A number of these products have the potential of doing very well online and I have now begun to notice that a number of companies have created platforms that are enabling such women entrepreneurs to manage their businesses online. So from this perspective, yes, if we are able to close the gender gap in terms of connectivity and social media usage, economic and social conditions can most definitely improve.

The pandemic has created a lot of women entrepreneurs and those working from home. How can they be better supported digitally?

I see women entrepreneurs playing a major role in transforming Pakistan and paving the way towards a tech-based economy. They have gone from being small entities of a few employees to scaling and reaching major milestones. They have the potential to fill gaps in our market and are creating opportunities for Pakistan on a global map.

In order to do so effectively, I feel they need to be digitally equipped so that they can optimise their processes.

Women entrepreneurs and even start-ups can do so much better with the provision of fast paced internet, inventory management tools, affordable CRM solutions and the likes.

Pakistan’s population is mostly young with 75% below the age of 30. How does this influence your strategy and vision?

We envision being a customer-centric world class service provider by offering a full range of communication and digital services & solutions and to achieve business excellence through commitment and trust. Having a young population enables us to truly work with the audience for these solutions, understand their needs and digitise legacy processes. This can be fast-tracked with a young mindset, something we are enjoying working with in Pakistan.

 How best do you maintain a work- life balance?

It has become increasingly difficult to manage a work-life balance, especially in light of the pandemic and working from home. It’s very important to find that balance and learn to curtail work to a certain percentage of one’s day, even whilst working from home. However, this is still a work in progress for me and if I’m being entirely honest, I am hoping to improve this in my life, but currently, with the pace at which we are working, the right balance is yet to be obtained.

 What would you consider to be your greatest strength?

I think I am still in the process of truly discovering my strengths, but if I am to say so myself, it would perhaps be the ability to work on a number of key initiatives and multi-task to ensure all are given the right kind of attention. This coupled with working closely with my team on initiatives that we hope are new, innovative and beneficial for our market.

 If you were to advocate for one change what would it be?

I advocate for almost everything I believe strongly in, perhaps an innate quality, given my extensive legal training. But if I were to choose one, it would be the acceptance of local product offerings and expertise.

 Your future plans? Where do you see yourself 5 years from now?

Work and life have both been relentless and non-stop, but I would hope in the next 5 years, we have played some part in putting Pakistan on the global digital map and have taken our vision of growing Pakistan, going digital to new heights.

Mahnoor is indeed an inspiration who is alongside her full-time roles at RedTone Telecommunications and Quantum Global Communications, provides pro-bono legal services and advice in the UK to non-profit organisations. She also works on corporate strategy and legal matters with a corporate client base.

 

Mahnoor is an avid debater and sports enthusiast, for which she has also been selected for provincial and national throwball, netball, tennis and basketball teams. When not working, she enjoys a good game of tennis, travelling and reading.

 

 

Digitaldigital landscape pakistanGroup Vice Presidentmahnoor nadeempakistanREDtone GroupWomen EmpowermentWomen Empowerment Through Digital Skills
0 comment
3
FacebookTwitterPinterestEmail
Farhat Kapadia Mehboob

previous post
NCOC Makes it Mandatory for Tourists to Travel with a Vaccination Certificate
next post
View Pakistan’s 5 most Stunning Landscapes from Your Window Seat in a Day with PIA’s Air Safari

Related Posts

“Women Can Accomplish Anything They Set Their Mind...

June 25, 2022

Remembering Benazir Bhutto’s Lifetime Achievements on Her 69th...

June 21, 2022

Young Climate Activist Emaan Danish Designs Pakistan’s First...

June 20, 2022

7 Interesting Facts About Pakistani Rapper Eva B...

June 19, 2022

7 Tips & Tricks For Solo Female Travellers...

June 18, 2022

Pantene’s Goodbye Summer Frizz Collection Every Day to...

June 18, 2022

Pakistani-American Suneera Madhani’s Enterprise Becomes Orlando’s First $1...

June 18, 2022

5 Bad Haircare Habits To Get Rid Of...

June 17, 2022

Mohsin Naveed Ranjha’s Eid-ul-Adha 2022 ‘Radio Pakistan Collection’...

June 17, 2022

Pakistani Brand Jam-e-Shirin to Take Appropriate Action After...

June 16, 2022
wow360 Facebook
Subscribe wow 360 Youtube Channel
  • Facebook
  • Twitter
  • Instagram
  • Linkedin
  • Youtube
Footer Logo
  • About Us
  • Write for Us
  • Careers
  • Privacy Policy
  • Terms Of Service
  • Contact Us

@2021 - All Right Reserved.

WOW 360
  • LEADHers
  • Culture
  • Lifestyle
  • Entertainment
  • Business
    • EFFIE AWARDS 2021 EFFIE AWARDS 2022 Entrepreneur Media Marketing Startups Success Stories Sustainability All
      Business

      CEO’s Share Inspirational Stories on the Different Challenges They Faced

      January 26, 2022

      EFFIE AWARDS 2021

      PAS Holds its Second Virtual Effie Awards Gala Night

      July 15, 2021

      EFFIE AWARDS 2021

      Effie Awards 2021: Categories & Winner’s List

      July 10, 2021

      Business

      Highlights from the Effie Awards Jury Sessions 2021

      June 30, 2021

      EFFIE AWARDS 2022

      Effie Awards 2022: Categories & Winner’s List

      April 2, 2022

      EFFIE AWARDS 2022

      Effie Awards 2022: Ehmer Kirmani, Imagery Producer & Film Director Talks About the…

      March 21, 2022

      EFFIE AWARDS 2022

      Leading Women in Pakistan’s Media Marketing & Advertising Industry Share Their Opinion on…

      March 3, 2022

      EFFIE AWARDS 2022

      Effie Awards 2022: Aly Mustansir, Medialogic Pakistan Gives Us Insights on Trends with…

      March 3, 2022

      Entrepreneur

      Daraz & Femprow Come Together to Increase Contribution of Women Entrepreneurs in Pakistan

      May 30, 2021

      Entrepreneur

      5 Women Led Food Business in Karachi That You Must Try

      February 7, 2021

      Entrepreneur

      Pakistan Moves Closer to Train One Million Youth with 100+ eCommerce and Digital…

      February 6, 2021

      Entrepreneur

      Untold Recipes by Nosheen Features Traditional Authentic Pakistani Food Recipes: Interview

      January 15, 2021

      Media Marketing

      Creating More Jobs for Women & Promoting Gender Equality: Khaadi Welcomes $25M Investment…

      May 31, 2022

      Media Marketing

      inDriver launches “Food Ka Pakistan” a Flavorful Journey Project in Collaboration with Bon…

      May 30, 2022

      Media Marketing

      Why Butterfly Sanitary Napkins are the Best & Women will be Disappointed if…

      May 27, 2022

      Media Marketing

      KE’s Roshni Bajis Connect with Over 380,000 Households

      May 27, 2022

      Startups

      5 Pakistani Women-Led Startups That Are Making Waves

      June 8, 2022

      Startups

      Pakistani Startups Raised $375M in 2021

      January 5, 2022

      Startups

      First Women Entrepreneurs in Pakistan’s Fintech Space Raise $3 M for Oraan to…

      September 28, 2021

      Startups

      5 Online Businesses Women Can Start from Home

      July 19, 2021

      Success Stories

      5 Pakistani Women in Business & Technology Who Are Changing the World

      June 6, 2022

      Success Stories

      Pakistani Dur-e-Aziz Amna & Shawana Shah Make it to Forbes 30 Under 30…

      May 30, 2022

      Success Stories

      Pakistani Eye Surgeon Who Works as VA on Upwork Receives Help from Entrepreneur…

      May 6, 2022

      Success Stories

      Because She Can: Wardah Moazzum Amin Ophthalmology Resident at AKUH on How She…

      April 7, 2022

      Sustainability

      Alia Bhatt Makes a Sustainable Fashion Statement by Using 180 Textile Patches &…

      April 18, 2022

      Sustainability

      Effie Awards 2022: “Sustainability will be Part of Briefs, Conversations in Marketing &…

      February 22, 2022

      Sustainability

      Pakistani Artist Sara Shakeel Accuses Fast Fashion Brand SHEIN of Stealing Her Artwork

      October 20, 2021

      Sustainability

      Al Karam’s Winter Campaign Receives Backlash for Promoting New Outfits For Every Occasion…

      October 20, 2021

      Business

      Pakistani Eatery Swing Continues to Use Gangubai Kathiawadi Ads Despite Backlash

      June 20, 2022

      Business

      Pakistani-American Suneera Madhani’s Enterprise Becomes Orlando’s First $1 Billion Fintech Unicorn

      June 18, 2022

      Business

      Zara Turkey’s Latest Ad Receives Massive Backlash & Outrage Over Disrespect of Food

      June 16, 2022

      Business

      Pakistani Brand Jam-e-Shirin to Take Appropriate Action After Placement Without Permission in Dua…

      June 16, 2022

  • News
    • News

      Punjab Government to Provide Scooties to All Female Employees

      June 22, 2022

      News

      5 Pakistanis Nominated For TC Candler’s ‘The 100 Most Beautiful Faces 2022’

      June 22, 2022

      News

      #GirlsEduMatters Trends on Twitter in Pakistan

      June 20, 2022

      News

      Pakistan’s First Diaper Station in Men’s Room Opens in Dolmen Mall Karachi on…

      June 19, 2022

      News

      Pakistan Cricket Board Suspends Coach Nadeem Iqbal Over Molestation Allegations

      June 18, 2022

  • Tech
    • Technology

      TikTok Releases First Album of Viral Hits

      June 24, 2022

      Technology

      Pakistani TikToker Arrested & Fined for Recording Video in Masjid-e-Nabwi

      June 11, 2022

      Technology

      Apple Announces iOS 16, MacBook Air & MacBook Pro with M2 at WWDC…

      June 7, 2022

      Technology

      Safar Saheli: Govt to Launch App for Women Safety During Commute

      June 4, 2022

      Technology

      Meta introduces special designed Earth Day stickers and features across their platforms to…

      April 22, 2022

  • Sports
  • Video
    • Culture Effie Awards Entertainment LEADHers All
      Culture

      Dr. Mahwish Sharif is the First Hearing Impaired Doctor from Balochistan & an…

      May 31, 2022

      Culture

      IWD 2022: Sanam Saeed, an establish actress talks about how she chose to…

      March 8, 2022

      Culture

      IWD 2022: Rida, a mechanical engineer talks about how she chose to #breakthebias

      March 7, 2022

      Culture

      How to obtain Turkish citizenship with a Pakistani passport

      October 26, 2021

      Effie Awards

      CEO’s Share Inspirational Stories on the Different Challenges They Faced

      January 26, 2022

      Effie Awards

      Highlights from the Effie Awards Jury Sessions 2021

      June 30, 2021

      Effie Awards

      What does empowerment mean to you?

      February 18, 2021

      Effie Awards

      Effie Pakistan Jury Members Share Their Opinion: Local Brand Ambassador Vs Foreign Brand…

      February 16, 2021

      Entertainment

      Indian Filmmaker Alankrita Shrivastava to Direct Film on Pakistani Social Media Star Qandeel…

      May 18, 2022

      Entertainment

      WOW360 ‘Here & There ‘ with Ayesha Omar and Ahsan Khan Unveiling Rehbra

      April 25, 2022

      Entertainment

      In the spotlight with Mohib Mirza & Sanam Saeed on Ishrat Made in…

      March 3, 2022

      Entertainment

      Ali Rehman Khan is “On the Throne “ in Badshah Begum with WOW360

      March 1, 2022

      LEADHers

      Tanzila Khan is the First-Ever Amal Clooney Women’s Empowerment Award Winner from The…

      June 20, 2022

      LEADHers

      “Sports is an important platform to raise awareness on many important issues”, Rubab…

      March 16, 2022

      LEADHers

      Pakistan’s Leading Psychiatrist Dr Ayesha Mian Talks About COVID, Impact of Social Media,…

      January 28, 2022

      LEADHers

      WOW360 LEADHers featuring Dr Ayesha Mian (Pakistan’s leading psychologists) with Farhat Kapadia Mehboob

      January 14, 2022

      Video

      Tanzila Khan is the First-Ever Amal Clooney Women’s Empowerment Award Winner from The…

      June 20, 2022

      Video

      Dr. Mahwish Sharif is the First Hearing Impaired Doctor from Balochistan & an…

      May 31, 2022

      Video

      Candid Conversation with Sania Saeed on Kamli, a film by Sarmad Khoosat

      May 24, 2022

      Video

      Indian Filmmaker Alankrita Shrivastava to Direct Film on Pakistani Social Media Star Qandeel…

      May 18, 2022